Saturday, 13 July 2013

Permanent Wave

Shoreditch is full of people (smart, creative, well-intentioned people) who strive after quirkiness. Think Labour & Wait or Monster Supplies: wonderful stores, but just the slightest bit try hard. 

The Hornsey Road is Dickens to Shoreditch's Trollope, Destiny's Child to its Leona Lewis, Bernini to its Borromini; the Hornsey Road doesn't have to achieve eccentricity, it blazes it. It's the kid who storms out of A-levels swearing at the teacher where Shoreditch is the cutie who smokes and never gets caught. 

Take the hairdresser's at number 418. There's a white shopfront with a net curtain:


Walk inside and it's the 1970s in a catholic country:





The lady who runs it has been there 43 years, and has customers who have been coming for decades. The place, in other words, has a role. It tells its customers that they are still welcome in London, still part of London; the city is infinite and forgiving. 

3 comments:

  1. Wow, this is quite something!

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  2. It's number 418 I think. It's got scaffolding outside it at the moment.

    slightly fuzzy photo here

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